Grilling Donna Ida, London’s Jean Queen: How to sell, buy and …

Over the past few years I have had the great privilege of meeting many women in the industry who I today call good friends. There is one lady, however, that stands out amongst them all. Nearly three years ago now I had my first jeans fitting at Donna Ida in Chelsea and the rest, as they say is history. Donna…
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Carla Bruni dons denim for Vogue Paris December/January cover

Carla Bruni is reeling us in with her eyes this month of the cover of Vogue Paris December/January. This is certainly not Bruni’s first twirl for Vogue Paris. She has appeared in major features for the publication in 1995, 2002 and 2007. So, really, Carla Bruni could be considered a Vogue Paris veteran. Photographed by Mert & Marcus, Carla is…
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Jean Queen Donna Ida is launching her own denim line!

Huge news this morning! Donna Ida Thornton, owner of the UK’s most cherished denim emporium Donna Ida, is launching her own denim label. The collection will be released for Spring 2013 and we have no doubt in its capability to change our whole attitude towards denim. Why do we have such faith in this new line? Well, if you’ve ever…
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Magdalena Frackowiak covers Vogue Portugal July 2012

More denim coming at you courtesy of Vogue Portugal July 2012. This time Magdalena Frackowiak is posing pretty in what would initially appear to be a denim bodysuit. However, upon closer inspection we’ve discovered it may just be a mini dress hiked to the hilt. If we didn’t know any better we’d say this is a cover from 1988, not…
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Designer Denim…creating Chanel with a marker and stencil…

I’ve always been a big supporter of the “fake it til you make it” philosophy in life when it comes to fashion. As a kid I customized everything I could find to make it my own or to replicate designer goods that I could only dream of one day affording. So yesterday while walking down High Street Kensington in  London…
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