McDonalds and fashion come together under the Moschino label

Jeremy Scott has definitely arrived at Moschino, folks, and what does he choose to do with the brand? Well, he brings consumerism front and centre with one of the biggest brands in the free world- McDonalds. For those of you that love your Big Macs as much as Bulgari, fries as much as Fred Segal, and Mcnuggets as much as Max Mara, this is a dream come true. Fashion meets fast food, it’s happening and it’s all going down with Moschino. 

The AW14 collection, presented in Milan last week, was filled with fast food surprises focused around the McDonalds branding. We’re naturally wondering what the Golden Arches are feeling about this play on branding. But moving on from that quickly, you can actually buy the Moschino collection now online. We’re predicting this will be THE bag to have slinging from your shoulder for Paris Fashion Week, but it will set you back a few bob for the privilege. {Moschino M Shoulder Bag £420}


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