J.Crew‘s Regent Street store opening has been like a mythical creature over the past few years. There have been rumours here and there that it’s opening. Then there were rumours flying around it would open elsewhere. Then people were saying it didn’t exist at all. Well, now we know for sure just where J.Crew will call home come November 1st.
The London J.Crew Flagship store officially revealed it’s location last week with the launch of a rather creative facade. J.Crew worked with local set designer Shona Heath to create a front of house like nothing the UK has ever seen. The crazy part is that the scene itself is all too familiar to those of us that call London home. Shona Heath and J.Crew created a 3D installation using the iconic London black cab.
It’s impossible to miss this spectacle if you are walking down Regent Street (165 Regent Street to be exact) between today and November 1st. However, come November, be ready to battle it out to grab merchandise in store. This is an opening that has been a long time in the making and the British public are ready to shop J. Crew.