New Campaign and Competition: River Island Spring Summer 2012 as shot by Ellen Von Unwerth and a chance to win £250 in vouchers!

There’s no ignoring the change that is happening at River Island these days. The brand has completely transformed over the past couple of seasons and they are truly taking the high street by storm! The latest news from this fashion hot spot involves their spring summer campaign for 2012. River Island managed to get none other than renowned fashion photographer Ellen Von Unwerth to shoot their campaign with some super starlet faces. This is one seriously swanky campaign….

And a seriously swanky campaign for a sensational new line is worthy of a fabulous competition. So… here’s what we’re thinking…how about £250 for one lucky reader to spend in store? That will definitely outfit one hell of a fabulous wardrobe for the forthcoming season. Here’s all you have to do… go on over to River Island’s website and tell us just one item that you’d buy with your £250. It can be absolutely anything but we really want to know what you guys love this season! Then post the link (along with a way to contact you – whether that be your twitter name, blog or email) and we’ll pick a winner.

The competition will run from today, 31st January 2012, through until TuesdayFebruary 7th. So that gives you one week to shop around, pick a piece and enter to have it and much more paid for thanks to River Island’s fabulous generosity!

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