Designer bears for Charity

The Iconic Pudsey Bear has received a makeover from some of the most talented individuals in the business of fashion! BBC Children in Need announced the project and a first look at the bears to the world yesterday and so far the response has been fantastic. One look at these bears and you can see why. Erdem, Katie Hillier, Mulberry, Giles Deacon, Patrick Grant, Henry Holland, Jonathan Saunders, Pringle, Liberty and Louis Vuitton have all donated their time to create a couture Pudsey Bear for a cause. 

The bears are currently on exhibit at Liberty in London and will remain there until the 19th of November. While they are on display, an auction behind the scenes is well underway and the winning bidders will take home their very own Pudsey Bear gone couture!  This is fashion history in the making…


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