H&M’s Dragon Tattoo collection by Summerville

Before they’ve even thrown the Versace Collection out onto the sales floors, H&M have today announced yet another designer collaboration -The Dragon Tattoo collection by Summerville! This time it’s a bit of a Hollywood rather than Italian style. In fact if we’re being completely honest it looks like a Rick Owens capsule collection. But throw on the H&M price tags and we’re in retail heaven! 

The Dragon Tattoo collection by Summerville is part of H&M’s Divided lineup and will be launched in stores on December 14th before the release of “The Girl With the Dragon Tattoo” film by David Fincher. The entire look is inspired by Lisbeth Salander, the lead character in the film whose look is about as dark as you can get for a character these days. We’re in luck though as dark is 100% on trend as it’s that rock’n’roll edge everyone’s screaming about these days. Our first glimpse at the colleciton signifies this will be an instant sell out! 

For those who don’t want to wait until December 14th to catch the collection, you can buy a Eurostar to Paris and be the first to purchase pieces from Colette where the collection will debut on November 28th!
For those craving more info, check this out…


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