I do hope Burberry refrain from putting this up as a billboard on any London street! There would most definitely be accident chaos with men’s eyes bulging out of their heads and women weeping in their coffee. Driving and a nearly naked Rosie Huntington-Whiteley certainly do not mix!
Rosie is the face of the brand new women’s fragrance Burberry Body and is pictured for the first campaign images wearing a rose gold satin trench coat and, well, nothing else! And to keep the ball rolling with the theme of exposing beautiful naked bodies, Burberry has teamed up with Mario Testino to create a portfolio of “Burberry bodies”.
“Burberry Body is the most exciting launch that we have ever created and captures the iconic spirit of the brand today in a striking and sensual way. Rosie’s effortless style and her staggering beauty made her the natural choice as the first Burberry Body.”Christopher Bailey, Chief Creative Officer.
”It’s a huge honour to be working with Burberry again, a brand that put my career on the map and helped launch me. To be asked to be the first ‘Burberry Body’ is an amazing compliment.”Rosie Huntington-Whiteley.
Burberry Body launches in over 150 countries from 1 September 2011 with further details of the innovative bottle, fragrance and scent all being revealed over the coming weeks.