Loving this new campaign from Tod’s. They’ve again reached out to consumers by placing their product on people who are “real to us” and love Tod’s as much as we do. This season we see a full list of everyday artistic geniuses in the ads. This includes interior designers Clelia d’Aulan Benenati and Asia Baker; socialites Julie de Noailles, Valentina Scambia, Claiborne Swanson Frank and Wendy Ye Mingzi; photographer Albertina d’Urso; acclaimed makeup artist Gucci Westman; art collector Will Kopelman; interior architect Bastien Halard; banker Federico Floriani; and advertising director Andrea Arnaldi. It’s so nice to see a campaign that one can relate to (even if they are above average in the beauty department of life)!
Also starring in the campaign is the iconic Tod’s D Bag, gorgeous multi-coloured Gommino’s and all the usual Tod’s staples we’ve learned to love and depend on for daily stylish life.
The entire campaign was shot by Kalle Gustafsson on location in Rome (and of course Gucci Westman was the makeup artist…lucky lads and ladies).