Ralph Lauren e-commerce launches in the UK

Since I moved to London eight years ago I have been awaiting this day! Ralph Lauren in the USA has spoiled me with their easy to shop online boutique. Don’t get me wrong. I love shopping in the fabulous Bond Street Ralph Lauren flaghip store.  It is one of the greatest pleasures I have in life.  But there is something about being able to buy a camel cableknit cashmere sweater at 3am online that is nearly as thrilling and ten times more convenient for my schedule.

The entire Ralph Lauren portfolio is now available to shop at www.ralphlauren.co.uk at whatever time you wish. This includes Ralph Lauren Collection, Black Label, Blue Label, RLX Ralph Lauren and Pink Pony…which is more or less everything under the sun for men, women and children.  Oh, and don’t forget Ralph Lauren home as well! There’s also a style guide available, which offers tips on getting that quintessential RL look!

Here are my top twenty reasons for jumping online today (all from Ralph Lauren’s Autumn 2010 Collection)…

Happy Shopping readers!


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