Diesel’s Arse Kicking Ad may have taken things a bit too far…

I’m all for being creative but this may be taking things a bit too far. First of all, it’s a kick in the head to people that are overweight. So, Diesel, you just lost that demographic…not that you ever wanted it but I’m just saying. People that are overweight can still wear your shoes but they sure as hell won’t be buying them now. Call me crazy but I’m just not at all happy with this campaign. It’s just a step too far in advertising.  Advertising standards people…ban this junk!

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