Wow! I did not see this one coming at all! Simon Doonan (Barney’s creative director) is releasing a costume collection for Halloween this year to be sold at Target!
The collection is called “Costume Couture by Simon Doonan for Target” and it looks like quite the interesting project. It’s certainly never been done before and is a far cry from the hideous Jersey Shore costumes being offered this year for Halloween! However, Doonan had those stars in mind while designing the collection. “People on reality TV get to be exhibitionists,” Doonan told WWD. “I thought of The Situation and those boys from ‘Jersey Shore’ when I did the T-shirt for the Pumpkin Punk Rocker costume.”
I am sorted for Halloween. I know already I’m ordering the witch costume that has “Fashion Fiend” and “Honk It I’m Fierce” written all over it!
Watch out for the collection in stores on September 12th and online from August 22nd. This will be a sell out so get in there fast! Target, what will you think of next?