A World Cup scent with ads featuring Rachel Stevens

When I first saw that headline on the Daily Mail’s website I thought the whole thing was a joke. In fact, I am still hoping someone will come forward and say the whole thing is a hoax.  The Daily Mail claims that “The limited-edition scent evokes the smells of the football field and the host country South Africa ahead of the tournament, which kicks off on June 11.” What?! Why would anyone want to smell like a football field? Am I missing something here? Anyway, here are the ads starring a pregnant Rachel Stevens:

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