Burberry runway show will be shown in 3D

Burberry is always so with it when it comes to being the first with technology! They’ve tacled internet marketing like champs and given us great online toys like “art of the trench” and kept us amused on social networks worldwide.  Now they have taken a step no one could have anticipated. Their runway show this month, taking place at Chelsea College of Art & Design in London, will be available to view in 3D. The viewings will take place in designated theatres and don’t worry if you didn’t keep your glasses from Avatar – glasses will be provided.  Will you ditch the show in favour of a 3D showing?  For me, nothing replaces the thrill of attending a Christopher Bailey presentation in person. But it is still pretty exciting to see the fashion world embrace advances in technology so freely.  (Source: Grazia)


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