Esprit cool for 2010?

The last time I walked in the Esprit store was when I was thirteen years old and I hate to be negative but it didn’t leave an impression then and the window displays have grabbed me since.  But some smart marketers over at Esprit have found two ladies that might get me to give the brand another try.  Daisy Lowe and Julia Restoin-Roitfeld (daughter of famed Vogue Paris Editor) are the new faces for the brand and the first ads look pretty impressive!


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