Marc Jacobs looks for next campaign star through selfies

posted on: Monday, 7 April 2014

For those of you that are selfie crazed, there's now an opportunity to put your self portraiting to good use. As you'll see from the tweet above, Marc Jacobs is on the hunt for the new face of Marc by Marc Jacobs. Only this isn't your traditional hunt. Marc has asked his followers to submit a selfie using the hashtag #castmemarc

Running for the next 48 hours (the cut off date is April 9th), you can submit a photo through instagram or twitter using the hashtag to be eligible as an entrant. After all the votes are cast, Marc Jacobs will announce a winner. 

There are a few rules to keep in mind, however. First of all, you must be over the age of eighteen to enter. Oh and you can only enter once from one twitter or instagram account.

And what do you get if you win? Well, according to the small print, the shoot is scheduled to take place in New York at the end of April. Marc Jacobs will provide coach roundtrip airfare and a reasonable hotel for the model while in NYC. Sadly we're not seeing any modeling fee, but I suppose MJ believes the exposure is worth more than a wage for a day's work? 


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