Target makes household items fashionable with "The Everyday Collection"

There's brilliant and then there is so brilliant it's on another level. Target gets recognition for the later with this brilliant new ad campaign making everyday household items seem as fashionable as the latest catwalk designs from Paris. From baby wipes to cake mix, it's all here and it's all so fabulous with "The Everyday Collection". Watch and learn about the fabulous world of genius advertising.Well played, Target. Well played.