Now as I write this at 11:26pm GMT, Ryan has reach 996,778. Yesterday when this tweet was launched he had just over 900,000 fans. So with one tweet, Ryan's promise of a personal photo and lunch launched a social media frenzy with over 66,000 retweets, 5,612 favourites and over 90,000 new followers. He'll definitely reach one million before wheels even leave the ground, let alone touch down.
Forget buying fake accounts to get more followers, Lochte is proving all you have to do is offer a kick ass free travel and photo op. Wonder who'll try this next? Just another lesson in social media and what works. Ryan Lochte and team get an A+ in class with this one! {Follow Ryan Lochte: https://twitter.com/ryanlochte}
The photo bit cracks me up - as if he'd give someone lunch, fly them out to eat with him and be all, "sorry, no cameras". It's as if he's going, "come for lunch AND YOU CAN PHOTOGRAPH ME". Duh!
ReplyDeleteI know he seems like "SUCH a sweet guy" but I don't think lunch with him would be all that, um, interesting.
Ha! Rosemary, you just made me laugh out loud here. I think mostly younger girls would just go to be there with him. Not too many words would be exchanged but rather an awkward meeting of someone who obviously adores the other and the other being wondering what the hell do you say to someone who "adores" you.
DeleteWhat would be great is to see a young swimmer have an opportunity to go and have lunch with Ryan and allow for an Olympic gold medallist to inspire a member of a younger generation.